The 20 Unspoken Fitness Prospect Questions Your Sales Team Need to Cover!

Before your team engage with any New Year prospects, make sure that they have got plausible, compelling answers to these 20 key questions. Just because they don’t get asked them expressly, doesn’t mean they are not being thought about by your prospect. An effective sales presentation will cover these important psychological barriers to joining. 1.…

15 Vital Components for a High Converting Fitness Club Membership Sales Programme in a fiercely competitive market

1.      A Sequence of 4 Indoctrination Videos sent out prior to touring the club 2.      A Bring a Friend Invitation offer prior to tour 3.      A Competition entry data capture system at the point of visit. 4.      In-club Welcome board and smiling recognition by name at Front desk 5.      Trained, scripted and well compensated membership sales people 6.      An initial professional…

Your Website

If you have a website the chances are it’s not making you much money. Because statistically, some 90% of businesses’ websites DON’T make a penny. Truth is, making your website pay its way is not quite as simple as your website designer might have led you to believe. Here’s why: in the same way you…

Google adwords

One of the most important developments in Internet Marketing. If you were to ask me what the single most important development in marketing has been over the last two years, the answer would be clear: Pay per click Advertising. Now at this point, you’re either familiar with pay per click advertising and have a sense…