As a trainer and consultant of sales, I’m experiencing that even the best sales people in our industry have lost their confidence and greatness due to being out of the game for a while due to furlough and feeling overwhelmed in the new Covid world. Changes in which the way they are being managed due…
When you have successfully undertaken a sensitive and in-depth Personal Needs Analysis Survey, and presented a compelling reason why your option is the most suitable for your prospect, avoiding “sticker shock” (the negative reaction to a surprising price quote), it is essential to close the sale. Here are 7 ways to overcome the likelihood of…
A recent study from the Leisure Database Company suggested that the % of UK adults exercising has topped 15% for the first time since fitness clubs were invented some 50 years ago. Managing Director Dave Minton reported that this increase can be attributed to the increased usage in the budget club sector by a lower…
Here are 10 irresistible ways to convince your prospects why they should join your fitness club. 1. Sessional Bundles The price of group classes has never been higher thanks to the rise of the boutique clubs. The price of fitness membership has never been lower. The solution for clubs is to break out the group…
Today I want to show you a great way to highlight some instant ways for you to bring in more customers and grow your business. The following are 30 questions that will immediately pinpoint where your business is doing well – and where you can take action that will produce rapid results. These are the…
The words you use to communicate with your customers are very important, whether in brochures letters, advertisements, email, on websites or in telephone and face to face conversations. Below are 15 golden words that you should consider incorporating into all your communications. 1. Easy Everyone wants stuff that’s easy. We want things to be easy…