What is Net Promoter Score® (NPS®) and How Do I Measure It?

Written by Tom Doodson, Sales Account Manager, Fitronics What Is Net Promoter Score®? NPS®, formally known as ‘Net Promoter Score’, is a widely recognised way of assessing the loyalty of an individual or group of customers. Using just one simple question, Net Promoter Score allows you to gauge how likely someone is to recommend your…

Before and After Photos – Missing Them Out is Missing a Trick!

Measurement and visible improvement are key to motivating new members. Programme cards, personal progress packs, composition analysis and fitness assessments are all important tools for creating a baseline and should all be built into your onboarding programme for new members. Without doubt the MOST POWERFUL MOTIVATOR, however, is the before and after photo. Here’s our…