Welcome to our series on “Maximising your Fitness Club Sales”. The Greeting The first 10 seconds is going to be vital in creating the right first impression and to overcome the prospects likely anxiety about the experience. The really good sales people will prepare themselves for the meeting by adopting a particular ‘game face’ and attitude…
Welcome to our series on “Maximising your Fitness Club Sales”. Over the next 2 weeks we will be explaining the ultimate sales system. Pre Meet Key Actions Your sales team to have pre-confirmed the appointment – show rates increase 20% with a confirmation call on the day of; (for afternoon and evening appointments ) or…
This post is about how to tap into possibly the most powerful marketing strategy in the world. Word of mouth recommendation is an incredibly effective form of marketing, because what other people say about you is more believable than what you say about yourself (this is why testimonials are so good for business). And the…
Below are six questions about your website and internet marketing. Please give them serious consideration. 6Q Do you try to sell to people immediately on your website or are you doing ‘lead generation‘ where you get visitors to begin a relationship with you? This approach has been known to increase conversions by over 1000%. Do…